Our team's unique blend of practical experience and innovative spirit positions us to help businesses adapt to changing market demands. We're not just product creators; we're a development company dedicated to transforming the construction industry through groundbreaking technologies like ELCEMITE and ReLite+. Our commitment to sustainability and innovation empowers us to collaborate with strategic partners and drive meaningful change in the built environment.

 
 
 

Sarah Nicholson (Managing Partner)

  • General Operations Director,

  • Graduate of Western University and an entrepreneur at heart,

  • Experience in project management, sales and banking.


Kathryn Nicholson

  • Research & Data Analyst,

  • Tasked with implementing AI into our marketing and licensing efforts.


Nigel Miller

  • Business Development Specialist

  • Seasoned innovator, and mentor with over 35 years of experience.

  • Primary focus on business operations, opening new lines of business, building great teams and profitability.


 

Joe Nicholson Jr. (Managing Partner)

  • Technical Director responsible for the mixing facility and mix production,

  • Provides support in product development, manufacturing and installations,

  • Experience and skills that comes from practical hands-on know-how.


Joe Nicholson Sr. (CEO & Innovation Specialist)

  • Lifetime of entrepreneurial experience with thirty plus years of construction product and material development,

  • Seasoned general contractor with decades of expertise in high-end, complex building projects with 5 patents for building product innovations.